You can love your
business without
losing yourself in it.
Therapeutic coaching for founders.
Explore the pressures, relationships & patterns
that shape how you lead,
make decisions & live your life.
15 years
supporting professionals
13000+ hours
client work
UK-based
founder coach
Couples therapy for you and your business.
If you could sit your business down for an honest conversation, what would you say?
“I can’t keep giving you everything.”
“I need something to change.”
“I want to feel excited about us again.”
You might, at the same time, love what you’ve built and feel exhausted by what it asks of you. You might want more from it, or wonder why achieving more never quite feels like enough.
I help founders and business owners explore their relationship with their business and turn what they discover into changes in how they work, make decisions and live.
That relationship is one place we can begin. We can also start with a difficult decision, family pressures, a relationship, or something you’re finding hard to put into words.
Working with Will gave me the clarity & confidence to make big decisions without feeling paralysed. I finally feel grounded in my values and better equipped to lead my life and business.
-James
I’m Will.
I’m a psychotherapist and therapeutic coach. I work with founders and business owners who want to understand what is happening between themselves, their business and all the relationships that matter to them.
We might begin with a decision you keep putting off. The guilt you feel when you stop working. A difficult conversation. Or the sense that you’ve built something successful but can’t quite find yourself inside it.
My background includes couples therapy, work with children and families, and clinical supervision, alongside experience working with neurodiversity. That helps me hold the different parts of your life in view as we explore what you’re facing.
My therapeutic background helps us understand what sits beneath those experiences: the expectations you carry, the ways you protect yourself, and the patterns you return to under pressure.
We stay close to the reality of your life and business. What matters to you. What you want to do differently.
You can bring your ambition here. Your uncertainty, too.
A business that matters.
Room for you, too.
Untangle self-worth from business performance
Taking time away and being more present with the people you love.
Sharing responsibility without feeling you have to take it all back.
Holding a boundary when guilt or uncertainty shows up.
WORK WITH ME
What would feel useful to you right now?
Sometimes there’s something specific to work through. Sometimes you want to understand the patterns you keep returning to. And sometimes you need space to talk, without knowing where the conversation will lead.
These are three different ways to work together. You can begin with whichever fits what you need.
THE RESET
Let's give this some attention.
A focused four-week experience for when there's something specific in your relationship with your business that needs attention. Together, we'll make space to understand what's happening, explore what each of you needs and consider what might need to change.
THE JOURNEY
Let's explore the patterns between you and your business.
A guided eight-week experience to explore the expectations, habits and patterns shaping your relationship with your business. We’ll work to understand why certain things keep happening and explore different ways of relating.
THE EXPLORATION
For the person behind the business.
An ongoing therapeutic coaching relationship where founders and business owners can explore the demands of their business alongside the relationships, responsibilities, experiences and questions that shape their lives.
You might bring a decision, a recurring difficulty, pressures at home, or a sense that something needs to change. We follow what matters to you, making space to understand what’s happening and what you want to do differently.
The Exploration is a standalone way to work with me. You can begin here directly, or come to it after a workshop or other work together.
I left with clarity of the leader I wanted to be and a stronger sense of direction. I would wholeheartedly recommend Will’s work, especially for anyone wanting to explore the deeper layers of their business journey.
- Chris
How this works
Stabilise
Make room to hear yourself.
When everything feels urgent, it can be difficult to know what you need. We slow things down enough to notice what is happening and create space to think, feel and choose.
What is happening for me right now?
Map
Understand what keeps happening.
We explore the patterns shaping how you relate to yourself, your business and the people around you. What expectations do you carry? What feels difficult to say no to? Where do responsibility, identity and self-worth become tangled?
What keeps happening, and what might be beneath it?
Shift
Put that understanding into practice.
We work with the decisions, conversations and boundaries where change needs to happen. You try different responses, notice what follows, and we work with what you learn.
What do I want to do differently?
You give so much to your business.
You shouldn’t have to lose yourself
or the people you love in the process.
Frequently Asked Questions
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I’m a trained psychotherapist, and this work takes place in a coaching context. My therapeutic background informs how we explore what’s happening emotionally, physically and relationally, while staying grounded in your decisions and day-to-day life.
We can work with business pressures alongside the relationships, responsibilities and experiences that shape how you respond to them. This service is therapeutic coaching rather than clinical therapy.
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No. You can begin any of these ways of working directly. The Exploration can also provide space to continue something that opened up in a workshop, if that feels useful to you.
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Sessions are conversational, reflective, and practical.
We might:
slow things down when pressure is high
map patterns that repeat around money, time, or responsibility
look at a real situation you’re facing and explore different ways of responding
notice how your body reacts under stress
practise setting boundaries or having difficult conversations
There’s no script and no performance.
We work with what’s live for you.
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I work mainly with founders, business owners, and self-employed professionals who carry a lot of responsibility and struggle to switch off.
Most people I work with are high-functioning and capable. Their business may be doing well on paper, but the cost is showing, in stress, health, relationships, or a constant sense of pressure.
You don’t need to be burnt out or in crisis. Noticing the pattern is enough. -
No.
Many of the people I work with are functioning well and have never thought of themselves as having “mental health problems.”
They’re simply tired of living on alert, over-carrying responsibility, or feeling personally affected by everything that happens at work.
This work is preventative as much as it is reparative. -
There’s no fixed rule, but many people work with me over around six months.
That allows enough time to:calm the system
understand patterns
practise new responses under pressure
build something more sustainable
Some people stop there.
Others continue more lightly, monthly check-ins or periodic resets, as life and business evolve.
We’ll talk about what makes sense for you.
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Yes.
What we talk about stays between us.
I don’t share identifiable client details, and you won’t be asked to perform, share publicly, or involve others unless you choose to.
This is a private, contained space. -
Many people who come to me have already done a lot of inner work.
What’s often different here is the focus on integration:personal history
nervous system responses
current business pressures
everyday decisions
Rather than working on these in isolation, we look at how they interact and what actually changes things in real life.
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Not in a prescriptive way.
I won’t give you a blueprint or tell you the “right” answer.What I will do is help you slow things down enough to see what’s driving your decisions, and support you to choose differently, in ways that fit your values and life.
If you’re looking for someone to take over the thinking, this probably isn’t the right fit. -
Some shifts do happen quickly, especially once your system settles.
But this isn’t a quick fix.
The work asks for honesty, attention, and a willingness to notice patterns you might usually push past. The changes tend to be steadier and more durable rather than dramatic.
If speed matters more than depth, this may not be what you’re looking for. -
The first step is a discovery call.
It’s a calm conversation where we look at:
what’s happening for you right now
what feels heavy or stuck
what kind of support might help
whether this feels like a good fit
There’s no pressure to decide anything on the call.
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No. You may have a clear decision or difficulty in mind, or simply a sense that something needs attention. We can begin with what you’re noticing and work together to understand it.
If you are ready to find out more…
We can talk about what’s happening for you, what you’re looking for and whether working together feels right.
No obligation. No judgment.
Just an honest conversation.